top of page

Game Changers: Meet the Dominant Esports Teams Shaping the Future

Unleash the power of dominant esports teams shaping the future! Explore game selection, team culture, and financial aspects. Get ready for game-changing insights!

Esports team
Esports team :Photo by RDNE Stock project on Pexels

Overview of Esports Teams

Esports teams have become a dominant force in the world of competitive gaming, attracting millions of fans and generating substantial revenue. Let's explore the evolution of esports and the various revenue streams that contribute to the success of these teams.

Evolution of Esports

Esports, short for electronic sports, has experienced a remarkable evolution over the years. What started as a niche hobby has grown into a global phenomenon, captivating audiences worldwide. Advancements in technology, increased internet connectivity, and the rise of online gaming platforms have all contributed to the rise of esports.

Esports tournaments have now become major events, filling stadiums and attracting viewership comparable to traditional sports. The popularity of esports has been further fueled by the emergence of streaming platforms like Twitch and YouTube Gaming, allowing fans to watch their favorite teams and players in action.

Revenue Streams in Esports

Esports teams generate revenue through various streams, each playing a crucial role in their financial success. Let's explore some of the key revenue streams in the world of esports:

Sponsorships and Advertising

Sponsorships represent a significant portion of esports team revenues. Companies from various industries, including gaming hardware, food and beverage, betting platforms, and even traditional sports teams, invest in sponsoring esports teams. These partnerships provide exposure and allow sponsors to connect with the passionate esports fan base.

Prize Money Distribution

Winnings from esports tournaments can be substantial and greatly supplement the income of esports teams. Tournaments across different games offer impressive prize pools, with top teams in games like Dota 2, League of Legends, and Counter-Strike: Global Offensive competing for millions of dollars in prize money. This aspect of esports attracts top talent and drives teams to strive for excellence.

Broadcast Revenues

Esports events are broadcasted through various channels, including streaming platforms, cable TV, and online platforms. Broadcast rights and streaming deals contribute to the revenue of esports teams. However, it's worth noting that esports teams rely less on cable TV media rights compared to traditional sports, as the digital landscape plays a more significant role in broadcasting esports events.

Merchandise Sales

Merchandise sales, including drops and clothing lines, are a vital direct-to-consumer revenue stream for esports teams. Fans eagerly purchase team jerseys, apparel, accessories, and other merchandise to show their support and connect with their favorite teams. These sales not only generate revenue but also help build a strong fan community and brand loyalty.

It's important to note that the esports industry is still evolving, and new revenue streams continue to emerge. As the global esports market grows, innovative business models and collaborations are expected to shape the future of esports teams.

By capitalizing on sponsorships, prize money, broadcast revenues, and merchandise sales, esports teams can thrive and continue to provide thrilling competition and entertainment to their fans.

Popular Esports Games

Esports has risen in popularity over the years, captivating gamers worldwide with its competitive nature and thrilling gameplay. There are several top esports games that have become the cornerstone of the esports industry. Let's explore the most popular esports games and their impact on the gaming community.

Top Esports Games

  1. Counter-Strike: Global Offensive (CS:GO): Developed by Valve Corporation, CS:GO is a first-person shooter game that has captivated players since its release in 2012. It features intense team-based gameplay, where terrorists and counter-terrorists battle it out in strategic scenarios. With a total prize money of $162 million, CS:GO has become a staple in the esports scene (Influencer Marketing Hub).

  2. League of Legends (LoL): Developed by Riot Games, LoL is a multiplayer online battle arena (MOBA) game that has gained a massive following since its release in 2009. Players control champions with unique abilities and work together with their team to destroy the enemy's Nexus. With a total prize money of $105 million, LoL has become a global sensation, particularly popular in Asia.

  3. Fortnite: Developed by Epic Games, Fortnite is a battle royale game that took the gaming world by storm upon its release in 2017. In this game, up to 100 players fight against each other until only one remains. Fortnite offers a unique blend of building mechanics, shooting, and strategy, attracting a wide audience. It has awarded a total of $174.2 million in prize money, making it one of the most lucrative esports games (Influencer Marketing Hub).

  4. Dota 2: Released in 2013 by Valve Corporation, Dota 2 is a multiplayer online battle arena (MOBA) game that has become a powerhouse in the esports industry. Players control powerful heroes and work together to destroy the enemy's Ancient. Dota 2 has the highest prize money in esports, with a massive $340.2 million awarded to date. It remains popular in North America and Europe, attracting players with its strategic depth and competitive gameplay.

  5. PlayerUnknown's Battlegrounds (PUBG): Developed by PUBG Corporation, PUBG is a battle royale game that gained immense popularity upon its release in 2017. It features intense survival gameplay as up to 100 players fight for survival until only one player or team remains. With a total prize money of $57.4 million, PUBG has solidified its position as a leading esports game.

Prize Money Distribution

The popularity of esports games is often reflected in the prize money distributed at tournaments. The competition among professional players and teams has resulted in substantial prize pools. Here's a glimpse into the prize money distribution for some of the top esports games:

Esports Game

Total Prize Money (in millions)

Dota 2


League of Legends




Counter-Strike: GO


PlayerUnknown's Battlegrounds (PUBG)


Figures courtesy of Influencer Marketing Hub.

These impressive prize pools not only attract professional players but also contribute to the growth and recognition of esports as a legitimate and lucrative industry. As esports continues to evolve, the prize money distribution is expected to increase, driving further competition and excitement among players and fans alike.

The popularity of esports games can fluctuate over time, influenced by factors such as gameplay updates, community engagement, and emerging game releases. However, the top esports games mentioned above have consistently held their popularity and shaped the esports landscape into what it is today.

Building a Successful Esports Team

To build a successful esports team, several key factors need to be considered. These include game selection, team composition, and team culture. Let's explore each of these factors in detail.

Game Selection

Game selection is a critical decision when forming an esports team. It is important to choose a game that aligns with the team's interests, skill level, and long-term objectives. Factors to consider include the enjoyment and skill level of the game, its popularity, longevity, profitability, level of competition, and support from developers and the community.

Popular esports games include League of Legends, Dota 2, Counter-Strike: Global Offensive, Overwatch, and Fortnite. These games have established competitive scenes, large player bases, and significant prize pools. It's essential to assess the competitive landscape and potential for growth within the chosen game to ensure the team's success and sustainability.

Team Composition

Team composition involves determining the size and roles of the team members. This includes players, substitutes, coaches, analysts, and managers. When forming an esports team, it is vital to look for players with complementary skills, personalities, and playstyles. The goal is to create a cohesive unit that can work together effectively and maximize performance.

For example, in a game like League of Legends, a typical team composition consists of players specializing in different roles such as top lane, jungle, mid lane, bot lane, and support. Each player brings unique skills and expertise to the team, contributing to its overall success. In addition to players, having a dedicated coach, analysts, and managers can provide valuable support and guidance.

Team Culture

Team culture plays a crucial role in the success of an esports team. It involves establishing values, norms, and goals that shape the team's behavior and performance. A positive and respectful team culture fosters effective communication, feedback, collaboration, and learning. It also sets realistic and measurable objectives to keep the team motivated and focused on continuous improvement.

Creating a supportive and inclusive environment where team members feel valued and motivated is essential. Encouraging open and honest communication, promoting a growth mindset, and providing opportunities for personal and professional development can contribute to a strong team culture.

Regular and effective team practice is crucial for honing skills and developing team synergy. Establishing a consistent and flexible practice schedule, utilizing various tools and methods to improve skills, monitoring and evaluating performance, and seeking professional guidance and advice can all contribute to the team's growth and success.

Team exposure and recognition are also important aspects of building a successful esports team. Creating and maintaining a professional and engaging online presence, networking and interacting with other teams, players, fans, sponsors, and media outlets, and participating in events and competitions are key to showcasing skills and achievements. This exposure can attract sponsorships, drive fan engagement, and open up opportunities for growth and success.

By carefully considering game selection, team composition, and team culture, esports teams can lay a solid foundation for success. These factors, along with continuous practice, improvement, and exposure, can help teams thrive in the competitive world of esports.

Financial Aspects of Esports Teams

When it comes to the financial aspects of esports teams, there are several key factors that contribute to their revenue streams. Sponsorships and advertising, prize money distribution, and broadcast revenues play significant roles in the financial success of these teams.

Sponsorships and Advertising

Sponsorships and advertising account for a substantial portion of the revenue generated by esports teams, making it the primary income source (Mercer Capital). Approximately 60% of all esports revenues come from sponsorships, making it the largest source of income for these teams.

Esports teams can secure sponsorships from various verticals, including gaming hardware, food and beverage, betting platforms, and even traditional sports teams. For example, HP and Intel sponsored Activision Blizzard's Overwatch League, with competitors exclusively using HP's OMEN gaming PCs and displays.

These sponsorships often involve prominently displaying gaming equipment and accessories during events, providing exposure to both the team and the sponsor.

Prize Money Distribution

Prize money distribution is another significant aspect of the financial landscape for esports teams. In competitive esports tournaments, teams compete for substantial prize pools. The distribution of prize money varies depending on the tournament and the game being played. Successful teams can earn significant sums of money based on their performance.

It's important to note that prize money is typically distributed among the players, with teams often taking a percentage as part of their revenue. The distribution can vary, with some tournaments awarding larger sums to the winning team and lesser amounts to the runners-up. Esports teams strategize and invest in their players to maximize their chances of earning significant prize money in tournaments.

Broadcast Revenues

While broadcast revenues in esports do not directly go to the esports teams themselves, they still play a crucial role in the financial ecosystem. Broadcast agreements are typically negotiated between game developers, league creators, and broadcasters. These agreements help promote the sport to a wider audience and attract sponsorships and advertisers.

Broadcasting esports events on platforms like Twitch, YouTube, and traditional television networks allows teams to reach a larger fan base and increase their exposure. The more viewers an esports event attracts, the more attractive it becomes for potential sponsors and advertisers.

Although the global esports market generates less revenue compared to the global sports market, it is growing at a rapid pace. In 2021, the esports market generated approximately $1.08 billion, and this figure is expected to continue rising. As the popularity of esports continues to grow, so do the financial opportunities for esports teams through sponsorships, prize money, and broadcast revenues.

By capitalizing on these financial aspects and continuously building their brand, esports teams can secure a sustainable future in the ever-evolving world of esports.

Notable Esports Teams

In the world of esports, there are several notable teams that have made a significant impact on the competitive gaming scene. These teams have achieved remarkable success in various esports titles, earning substantial prize money and amassing a dedicated fanbase.

Let's take a closer look at some of these remarkable esports teams:

Team Liquid

Founded in 2000, Team Liquid is a prominent esports organization that has achieved remarkable success across multiple titles. They have earned over $23 million in prize money from Dota 2 alone, with their biggest win coming from Dota's The International 2017, where they claimed more than $10 million in prize money.

Team Liquid has also made significant investments in the development of their teams, constructing the Alienware Training Facility in Los Angeles to support their CS:GO and LoL teams.


OG is widely recognized for their dominance in Dota 2. The team secured back-to-back victories at The International in 2018 and 2019, accumulating around $26 million in prize money. Notable players such as Johan “N0tail” Sundstein, Jesse “JerAx” Vainikka, and Topias “Topson” Taavitsainen have played instrumental roles in OG's success.

FaZe Clan

Valued at $725 million, FaZe Clan is one of the most prominent and influential esports organizations. With over 80 active members, FaZe Clan competes in various esports titles. Their notable wins include IEM seasons 16 and 17 and PGL Major Antwerp in 2022. Key players such as Håvard “rain” Nygaard, Finn “karrigan” Andersen, and Nikola “NiKo” Kovač from CS:GO have contributed to the team's success.

Team Spirit

Team Spirit is an esports team that has excelled in multiple titles, including CS:GO, League of Legends, Hearthstone, and Dota 2. They claimed a historic victory at The International 2021, earning $18.2 million, which stands as the largest prize in esports history. With over $20 million in prize money, Team Spirit has solidified their position as a notable esports team.

G2 Esports

G2 Esports, a German organization, has made a name for itself through its success in CS:GO and League of Legends. They have earned around $6 million in prize money from these two titles. G2 Esports also competes in other popular games such as Rainbow Six Siege, Rocket League, and Valorant. The team boasts notable players like Luka “PerkZ” Perković, Thijs Molendijk, and Audric “JaCkz” Jug.

These notable esports teams have not only achieved remarkable success in their respective games but have also contributed to the growth and popularity of esports as a whole. Their dedication, skill, and commitment to excellence have earned them a place among the top teams in the esports industry.

Recruitment Strategies for Esports Teams

Building a successful esports team requires a strategic approach to recruitment. In this section, we will explore three effective recruitment strategies: college scholarships, online presence, and team exposure.

College Scholarships

Colleges with flourishing esports programs are recognizing the talent and dedication of esports players by offering scholarships. These scholarships are a valuable opportunity for aspiring players to receive financial assistance while pursuing their passion for competitive gaming. On average, scholarships for esports players range around $4800 per player who qualifies, contributing to a strong collegiate esports scene and facilitating the transition from amateur to professional esports players.

To attract standout students for esports programs, colleges are partnering with admissions and records to set up state-of-the-art recruitment portals on their official websites. These portals highlight scholarship opportunities, provide information about the esports program, and streamline the application process. By leveraging these platforms, colleges can effectively reach potential recruits and showcase the benefits of joining their esports teams.

Online Presence

Maintaining a strong online presence is crucial for esports teams to attract talented players. An active and engaging online presence helps create brand awareness and showcases the team's achievements and activities. One effective way to maintain an online presence is by utilizing social media platforms and actively engaging with the community. By regularly posting updates, match highlights, and behind-the-scenes content, teams can build a loyal following and attract the attention of talented players.

Team chat channels, such as Discord, play a vital role in recruitment efforts. These channels foster team engagement, facilitate communication with prospective players, and showcase the team culture. By maintaining an active and welcoming team chat channel, teams create an environment that appeals to potential recruits, fostering a sense of community and camaraderie within the team.

Team Exposure

To attract talented players, esports teams need to create opportunities for exposure. Inviting high school esports teams for tours, whether virtual or physical, is an effective way to identify potential recruits. These tours allow teams to showcase their facilities, training programs, and the overall esports experience they offer. By providing a glimpse into the team's environment, teams can attract talented players who are eager to be a part of a professional esports team.

Additionally, hiring dedicated content creators to manage active social media channels can significantly benefit esports teams, especially for smaller organizations. These content creators can increase the team's digital presence by creating engaging content, highlighting players' achievements, and promoting the team's activities. By consistently showcasing the team's accomplishments and maintaining an active online presence, teams can attract talented players and build a strong reputation within the esports community.

Recruitment strategies play a vital role in the success of esports teams. By offering college scholarships, maintaining a strong online presence, and providing team exposure, teams can attract talented players and create a competitive edge in the esports arena. These strategies not only help in recruiting skilled individuals but also contribute to the growth and development of the esports ecosystem.

Challenges and Opportunities in Esports

As esports continues to grow in popularity and influence, it presents both challenges and opportunities for esports teams. In this section, we will explore some of the key challenges and opportunities that esports teams face in the industry.

Revenue Models

Sponsorships and advertising account for a significant portion of the revenue generated by esports teams, typically making up around 95% of their income. These partnerships with brands and companies in the gaming industry can provide teams with financial support and resources.

However, the short lifespan of popular games can pose challenges to sustained sponsorships as public interest shifts over time. It's important for teams to adapt and seek out new partnerships to ensure a stable revenue stream.

Esports teams can also benefit from IT/computer-related sponsorships, with gaming equipment and accessories prominently displayed during events.

For example, HP and Intel sponsored Activision Blizzard's Overwatch League, requiring competitors to exclusively use HP's OMEN gaming PCs and displays. These types of partnerships not only provide financial support but also help teams enhance their performance by utilizing high-quality gaming equipment.

Broadcast revenues in esports are typically negotiated between game developers/league creators and broadcasters and do not directly go to esports teams. However, these broadcast agreements play a crucial role in promoting the sport to a wider audience, which can indirectly benefit esports teams by increasing their visibility and attracting more fans.

The growing popularity of streaming platforms like Twitch also offers opportunities for esports teams to generate recurring revenue through subscriptions and donations from viewers.

Player Recruitment

Recruiting talented players is essential for the success of esports teams. High-profile players can significantly increase the visibility of a team and attract more followers and subscribers. For example, Tyler Blevins, known as Ninja, gained immense popularity through his streaming career, which not only helped him but also elevated the profile of esports teams he was associated with. Subscriptions from platforms like Twitch can serve as a recurring revenue source for teams.

However, player recruitment can be challenging due to the competitive nature of the industry. Teams must identify and attract skilled players who not only excel in their respective games but also align with the team's values and goals. Building a strong and cohesive team composition is crucial for long-term success.

Performance Expectations

Esports teams face high performance expectations from fans, sponsors, and the industry as a whole. Consistently achieving success in tournaments and maintaining a strong presence in the gaming community is essential for teams to retain sponsorships and attract new ones.

The pressure to perform at a high level can be demanding, both mentally and physically, for players. Teams must provide the necessary support systems, such as coaching and training programs, to help players cope with the challenges and expectations associated with competitive esports.

Navigating the challenges and capitalizing on the opportunities in the esports industry requires strategic planning and adaptability. Esports teams that can establish strong revenue models, recruit top talent, and effectively manage performance expectations are well-positioned to thrive in this rapidly evolving and competitive landscape.

7 views0 comments
bottom of page